RCS Communication Policy

Rich Communication Services (RCS) is the next-generation telecommunication protocol upgrading traditional SMS with rich media, interactive chips, verified business branding, high-resolution imagery, and end-to-end security protections.

Webczar Solutions designs, builds, and deploys high-performance RCS Business Messaging (RBM) solutions for enterprise clients and manages our own branded customer communications using certified carrier-grade RCS aggregators.

This policy delineates the operational standards, subscriber safeguards, content guidelines, and regulatory compliance required for all RCS communications dispatched by or through Webczar Solutions.

In accordance with GSMA and Google RBM requirements, all business agents deployed by Webczar Solutions undergo rigorous identity verification prior to public broadcast authorization:

• Verified Sender Shield: The agent displays an authenticated brand logo, official business name, registered corporate address, and verified checkmark badge inside the native Android Messages application.
• Zero Spoofing: Unlike traditional SMS where alphanumeric sender headers could theoretically be targeted by spoofing, RCS establishes cryptographic handshakes with mobile network operators (MNOs), rendering sender-ID spoofing impossible.
• Domain & Website Verification: Sponsoring enterprise domains and privacy policy URLs are validated by Google and partner telecom operators prior to brand activation.

RCS Business Messaging requires explicit, unambiguous prior consent from the recipient. Webczar Solutions and our enterprise clients must ensure that:

1. Explicit affirmative opt-in is captured via digital form, customer portal, or bilateral agreement prior to sending non-transactional rich campaigns.

2. Recipients are informed of the expected frequency and nature of RCS notifications.

3. Cold outreach to non-consenting numbers or purchasing telemarketing phone lists is strictly prohibited.

All RCS content—including suggested replies, carousel cards, action chips, map coordinates, and calendar prompts—must comply with strict ethical and legal thresholds:

• Prohibited Verticals: Promotion of illegal products, deceptive financial schemes, unverified pharmaceuticals, adult content, hate speech, or defamatory materials is strictly forbidden.
• Transparency in Suggested Actions: Action chips (such as 'Open Website', 'Call Support', or 'View Location') must accurately describe the destination without misleading redirection.
• Media Optimization: Video and image payloads must adhere to GSMA file size specifications to avoid carrier degradation and optimize network bandwidth.

Every RCS marketing campaign must provide an easily accessible opt-out mechanism:

1. Quick-Action Chip: Promotional RCS cards include an integrated 'Unsubscribe' or 'Stop' action chip allowing one-tap consent revocation.

2. Native Android Messages Control: Users can utilize the native client menu to 'Block & Report Spam' or mute notifications at any time.

3. Real-Time Carrier Sync: When a user opts out, carrier webhook telemetry immediately pushes the suppression signal to Webczar's central DND registry, preventing subsequent transmissions.

For transmissions within India, all RCS messages adhere strictly to the Telecom Commercial Communications Customer Preference Regulations, 2018 (TCCCPR) governed by the Telecom Regulatory Authority of India (TRAI):

• Distributed Ledger Technology (DLT) Registration: All sender headers, business entities, and content templates are registered on authorized telecom DLT platforms.
• National Customer Preference Register (NCPR): Numbers registered on India's national Do Not Disturb registry are scrubbed prior to dispatching commercial promotions.
• Time of Transmission: Commercial RCS communications are restricted to TRAI-mandated operational hours (9:00 AM to 9:00 PM IST).

For compliance audits, operator inquiries, or enterprise RCS deployment consultations, please reach out to our Specialized Messaging Architecture Desk:

• Department: Telecommunication & RCS Solutions Desk
• Official Email: info@webczarsolutions.com
• Direct Helpline: +91 99882 21729
• Registered Office: Webczar Solutions, Tricity Tech Corridor, Chandigarh · Mohali, India